Popup Star Mentors play an essential role in the success of the initiative, lending guidance and support to our teams by sharing their subject matter expertise. As teams seek to solve the challenging problem with clinical research awareness through innovative virtual and live events, our mentors will be there to connect them with the insight, resources, and knowledge they need to succeed! You can meet our mentors below.
Senior Strategic Advisor, SCORR Marketing
As the Senior Strategic Advisor, Joan is responsible for providing strategic guidance and direction to companies and professionals to further build their presence in the clinical trials enterprise.
A well-known speaker at industry conferences and symposiums, Joan has presented on a wide variety of topics specific to the clinical trials enterprise. In the course of her career, she has also published in clinical trade journals. For five years, she was an instructor for Barnett International's CRA/CRC programs on the site identification/qualification process. Joan is on the Bridging Collaborative Advisory Committee, Board of Directors for Greater Gift, The Center for Information and Study on Clinical Research Participation (CISCRP), the US PharmaTimes Steering Committee for CROY, the Steering Committee for Pharma Intelligence/Informa Clinical & Research Excellence Awards, Advisory Board for BioBridges, and is an active member of the Association of Clinical Research Professionals (ACRP) and the Drug Information Association (DIA).
Prior to joining SCORR Marketing in November 2017, Joan spent over seven and a half years with CenterWatch as COO, two and a half years with Cambridge Healthtech Institute as Senior Director of Marketing & Operations-Publications; two and a half years with the Tufts Center for the Study of Drug Development at Tufts University as Director of Strategic Marketing & Development; seven and a half years with Thomson CenterWatch as Senior Director of Marketing & Sales; and four years working for PAREXEL International as Site Selection Specialist. Joan holds a B.S. in Marketing.
VP, Health Tech Products, PulsePoint
For the first 15 years of his career, Brett Shamosh had guided the creation, management and distribution of digital content and applications for media companies such as the NHL, Oxygen, CSTV (CBS College Sports) and Tango Media. At the age of 16, Brett was diagnosed with Ulcerative Colitis, a chronic digestive disease that impacts quality-of-life. During a flare of his disease in 2009, he developed a symptom tracking iPhone app to provide better data to his doctor and learn more about his symptoms, medications and diet. In 2010, Brett started WellApps, a health technology company that focused on mobile management of chronic diseases. Medivo (now Prognos) acquired WellApps in 2012 and Brett joined the team as VP, Product Development. Since then, Brett has been Head of Product at Quartet Health and he is now leading the transformation of a programmatic ad tech company into a health tech company as VP Health Tech Products.
EVP, Creative Director, FCBVIO
Patrick considers New York “home” today, though it took a few cross-country promotions and the invention of the Internet to get him here. This New England native received his BFA from Massachusetts College of Art in Boston where he successfully launched his early advertising career.
But he left the cold behind, when he moved west to Silicon Valley to join monster.com as creative director. Monster was an early internet success where Patrick led a multidisciplinary creative team for four years. Pioneering in the digital space, building creative microsites, on-line marketing programs for clients such
as Universal Studios, The Cheesecake Factory, Sun Microsystems, Cisco Systems, and Genentech. Digital life
on the west coast prepared him for his next career chapter, which started when he joined FCB Health.
A 15 year FCB Health veteran, Patrick has played a major role in the success of many well-known brands over the years. This has provided him with experience in key creative disciplines that include strategy, branding, messaging, first-in-class product launches, orphan drug marketing, global creative development, professional, DTC and integrated campaign execution.
He possesses a wide range of therapeutic experience that includes diabetes, oncology, rare diseases, nutrition, cardiovascular disease, women's and men’s health.
His global and US launch experience includes: Repatha US and WW (Amgen), Opdivo WW, Evotaz US, Nulojix WW and Erbitux US (BMS); Januvia US, Zocor US, Fosamax US and WW (Merck); Odomzo WW (Novartis);
Stendra and Xiaflex US (Auxilium); and Seasonique WW (Teva).
When not in Manhattan, Patrick can be found enjoying the peace and quiet of South Carolina, or on Cape Cod, surrounded by his very large, boisterous family (who wish he’d just move back to Boston).
Director, Marketing & Communications, Wake Forest Innovations
Wake Forest Innovations & Wake Forest Innovation QuarterJames Patterson leads all marketing and communications efforts for Wake Forest Innovations and Wake Forest Innovation Quarter, including content marketing, communications strategy, creative direction and media relations. His focus is to improve health by connecting industry partners with the technologies, services and expertise available through Wake Forest Innovations.
Patterson has led integrated marketing and communications efforts for organizations such as AARP Foundation, Centers for Disease Control & Prevention (CDC), National Institutes of Health (NIH) and the U.S. Department of Education and several regional hospitals.